Euro 2024 Fever Takes NAAFI by Storm!

While England’s narrow defeat in the Euro 2024 final was a heartbreaker, the tournament itself was an unforgettable experience across our NAAFI pubs.

Our locations were at the heart of the action, providing electric atmospheres, tasty food and incredible memories for everyone who joined us.

From the opening match to the final whistle, we celebrated the beautiful game together.

Sennelager Fan Park

In partnership with BFBS, our Germany location transformed into a football fan’s paradise. We screened the matches on a massive, outdoor TV, creating an electric atmosphere for everyone who watched.

For those seeking a touch of luxury, our VIP area offered exclusive perks, ensuring an unforgettable experience for our most valued guests.

Signature Burgers

To complement the electric atmosphere, we introduced a mouthwatering selection of football-themed burgers to our menu.

These proved to be huge fan favourites, In fact, they proved so popular that they accounted for over 40% of our total food sales throughout the tournament!!!

POS

Not only did we taste good, we looked good as well, with eye-catching POS, vibrant flags, and cheerful bunting proudly displaying our support for the home nations.

All of our locations & our HQ were transformed into patriotic havens for football fans.